Series

Organic marketing

A 4-part series. Read in order or jump to the part you need.

1The video title kept reverting to the filenameWe typed the title, saved, and YouTube gave us back 'jornada 01 cena s s usuario abre o 1'. It took seven videos to find out these were two different bugs, not one.2Fixed coordinates are debt: six platforms, one bugA time picker that jumps three hours per click, a toolbar that moves when the text wraps to a second line, a window that resizes on its own. Every publishing failure had the same root cause.3The post looked published. It existed for nobody else.It took 14 hours to find out Reddit's spam filter had swallowed our first post — and it still looked normal on our own screen. What we learned about account and domain reputation.4Eight apps, nineteen channels: what paid off and what wasted timeThe honest scoreboard of an organic marketing push: four channels at 100%, five at zero, and one unchecked assumption that left 47 videos live with the wrong text.